A New Era of the
Old Fashioned
Cocktail Contest
for UK residents
Share your TWIST
ON A classic
At Elijah Craig, we celebrate innovation in
Bourbon and cocktails.
If you’re a bartender
with a signature Old Fashioned that’s as
creative
as it is delicious, share it with us.
You could win!
GRAND PRIZE
£1,000 and a feature on
DiffordsGuide.com
HOW IT WORKS
Submit your most inspired Old Fashioned recipe and tell us what makes it great. This is your chance to get
creative, show off your bartending skills, and impress our expert judges. One winner will take home £1,000
and be featured in DiffordsGuide.com: the world's best and biggest guide to cocktails, spirits and liqueurs.
10 finalists will be selected and asked to submit a video of their cocktail by Friday 13th December, winner
announced Friday 20th December. See official rules for more information.
CONTEST IS OPEN 11/09/24 - 1/11/24
for UK residents
CONTEST RULES
Your cocktail must meet the following criteria:
- Showcase a unique spin on the classic Old Fashioned cocktail recipe; whiskey, bitters, sugar (cane/syrup/liqueur) and ice
- Contain no more than 60ml total combined alcoholic ingredients
- Not exceed 150ml in total volume of ingredients
- Contain at least 25ml of Elijah Craig Small Batch Bourbon or Elijah Craig Straight Rye Whiskey
- Include an image of your finished cocktail
JUDGING CRITERIA
Your cocktail will be judged on:
- Balance, flavour, aroma, and character
- Innovation and creativity of recipe*
- Story or inspiration behind your recipe
- Cocktail name
- Appearance and presentation
* Ensure all ingredients can be replicated by judges.
